Google Ads Editor version 2.6 launches with 8 new features

The new features have been rolled out to help advertisers create more effective ad campaigns and measure performance...

Google addresses third-party cookie deprecation concerns: ‘It’s time to move’

Dan Taylor, Google's vice president of Global Advertising Strategies, is urging advertisers to act now.

Google Ads will automatically start pausing ad groups with low activity

Advertisers will have the option to unpause cad groups but are advised only to do so if they...

TikTok launches monthly trends round-up series, including content tips

TikTok's Trends Digest will advise brands and creators on tapping into trends to boost engagement.

Google says Performance Max ‘intentionally’ doesn’t show channel-specific KPIs

Advertisers are raising concerns about Google's lack of transparency around PMax performance data

Google pilots new PPC ad format

Advertisers are criticizing the lack of information about this new ad format, making it difficult to measure campaign...

How Google Search Generative Experience is impacting ads

A new study looks into how SGE impacts different ad types as well as ad placement within Google's...

YouTube expands free editing app to 13 new markets

YouTube Create can be used to edit Shorts or longer videos, add soundtracks, captions, and more, directly from...

Google faces $2.27 billion lawsuit by publishers over advertising practices

A group of 32 publishers in Europe filed the lawsuit, alleging Google's advertising practices have caused them financial...

Google Analytics 4 launches default Google Ads report

The new report, which was available in Universal Analytics, is now located within the performance reporting section of...

Google unveils major Search Partner Network update as it removes opt-out option

Google is offering advertisers increased insights and control over ad placement within the SPN, In light of a...

Reminder – Google is enforcing stricter rules for consumer finance ad targeting

Take action now to ensure your personalized ads don't violate Google's updated policy.

Google: Apple rejected Microsoft Bing deal over quality and advertising worries

Microsoft claims Google, which pays Apple up to $19 billion a year to be the default search engine...

Google: Don’t punish us for our success in Search

Google claims the U.S. Government is trying to penalize it for being successful in a post-trial brief submitted...

Best of SearchBot: Guide me through a technical SEO audit

We ask Search Engine Land's SearchBot how to carry out an effective technical SEO audit.

Google investigating Local Services Ads bug

Google Ads is working on a fix to prevent businesses from appearing in search results for their competitors'...

LinkedIn publishes actionable steps before third-party cookie deprecation

The platform released a new guide outlining five key steps to take right now to maximize performance in...

Google Ads API version 16 is launching

The updated Google Ads offers new capabilities and features to help track campaign performance more efficiently.

Instagram expands Creator Marketplace to help brands find creators for ads

The feature will be introduced to eight new markets in the coming weeks.

Google Ads’ ‘pushes’ Performance Max with new Call To Action

When setting up a new campaign in Google Ads, you may notice that the PMax card is not...