Using generative AI to improve existing content: Top tips + sample prompts

Looking to refresh your old content with AI? Learn steps to identify outdated pages, rewrite sections, enhance readability...

How AI will affect the future of search

Explore the transformative role of AI in search engines and discover how it will affect the future of...

Top 5 social media platforms you should focus on

Maximize business growth on social media. Explore Facebook, Instagram, YouTube, LinkedIn, and X strategies for success.

Preparing for Google SGE: Essential guide for marketers

Uncover insights and actionable tips on how to adapt and thrive in the dynamic landscape of AI-driven search...

Does Google’s helpful content update penalize AI content?

Create high-quality AI content that meets Google's guidelines. Learn how to balance automation with a human touch for...

How to find ideal niche keywords

Boost your SEO! Uncover how to find ideal niche keywords, decode search intent, and implement them in your...

AI-generated content: To label or not to label?

With the rapid adoption of AI content creation tools, is it necessary for publishers to adopt AI labeling...

How SEO content helps increase sales

SEO isn't solely a traffic-generating channel, but a key revenue driver. Here's how your SEO efforts can contribute...

The best word count for SEO… doesn’t exist!

Here's why you should forget about word count when producing SEO content and what on-page SEO elements to...

Content mapping: Who, what, where, when, why and how

Start content mapping and create amazing customer experiences that lead to results. Here's everything you need to know...

How to do B2B content marketing the right way (with 5 examples)

Businesses that do content marketing right have a huge competitive advantage. Here's what successful B2B content efforts look...

What is content readability and how to make your content easier to read

Content that doesn’t get read is useless. Learn how to create content your audience will read – and...

Why your website needs a resource center and how to create it

Here are tips and examples to help you set up a resource center to boost your website traffic,...

How to turn polls and surveys into great content

Here's why you should use polls and surveys to inform content creation and how to turn audience responses...

How to create a resource page

Follow these steps to create a resource page that delivers real value for your readers and bolsters your...

How to create a guide that is optimized, useful and comprehensive

Use these tips and examples to create useful guides that build trust with your audience and earn search...

What is evergreen content and why it’s important for SEO

Here's why creating evergreen pieces, not just trends-focused or timely ones, is key for a winning content marketing...

How to create how-to content in 7 steps

The right how-to content with clear steps and instructions can save someone's day. Here's your guide to creating...

How to create service pages that rank and convert

A well-constructed service page is worth dividends. When building your service page, include these key elements for better...

How to create a helpful FAQ page (with 7 examples)

Answering your customers' frequently asked questions is foundational for business websites. Follow these tips for creating a good...