ChatGPT turns one: How generative AI is revolutionizing PPC
In just one year, ChatGPT has unlocked transformative potential in PPC. Here's where we are with genAI and...
How out-of-order ad promotion works on Google Search
Learn how Google's out-of-order ad promotion in search auctions impacts ad positioning and advertisers' strategies. The post How...
Google Ads scripts usher in a new era with API access
Learn how Google Ads scripts and the new "mutate" function redefine campaign management and how to tap into...
This Google Ads script uses GPT to summarize account performance
Use this script to provide GPT with facts about your account and get a performance summary that can...
A Google Ads script that uses GPT to write RSAs
This script can help you leverage GPT's API to use the maximum number of RSA assets and, in...